Top 11 Generative Engine Optimization (GEO) Agencies for B2B SaaS

I don’t know about you, but these days, every time I need to find a product or service, I go to Claude or ChatGPT. I ask for recommendations, look through the options and then visit the websites of the companies that sound interesting.

And I’m clearly not the only one. Traditional search volume is dropping year by year as more people are using AI chatbots to find answers.

For SaaS companies, this means ranking in Google alone is no longer enough. If ChatGPT, Claude or Perplexity leaves your brand out of its recommendations, potential customers may never reach your website.

This is where Generative Engine Optimization (GEO) comes in. It helps improve your chances of appearing and being cited in AI answers by looking at why competitors are recommended, which sources AI tools rely on and what your brand is currently missing.

As more companies invest in GEO, more agencies have started offering it. Some have already tested their approach with SaaS clients and can show results. Others have simply added GEO to their services. 

To put this list together, I looked for agencies with SaaS experience and a clear approach to GEO. I also checked their public case studies and the results they share. Some work exclusively with SaaS companies, while others serve a wider range of clients but have relevant SaaS or AI search experience.

Top GEO agencies for B2B SaaS in 2026

1. Quoleady

Full disclosure: I’m the founder of Quoleady, so I have included our agency first. I have used the same criteria for every agency and linked to the case studies behind the results.

Office location: Remote (core team based in Europe)

Year founded: 2020 

Team size: 11-50 

Industries served: SaaS, B2B tech, digital startups

Overview

Quoleady is a B2B SaaS SEO and AI visibility agency that helps software companies grow through organic search, digital PR, and content marketing. Instead of treating AI visibility as a separate service, the team combines SEO, content, authority building, and GEO into one strategy. Every engagement starts by analyzing where your brand appears (or doesn’t) across Google, ChatGPT, Gemini, Claude, Perplexity, and Google’s AI Overviews, then building a roadmap to improve both search rankings and AI recommendations.

Key services:

• AI visibility and GEO: Audits your visibility across Google and AI tools, identifies the topics, publications, and listicles that influence AI recommendations, then builds a strategy to improve your visibility through technical improvements, content, and authority building.
• SaaS SEO strategy: Builds long-term SEO strategies around competitor research, high-intent keywords, product-led content, and commercial search intent to help software companies attract qualified buyers through organic search.
• Content production: Creates expert-led blog articles, comparison pages, alternatives, landing pages, and other high-intent content designed to rank in search engines and become trusted sources for AI tools.
• Authority building: Strengthens your brand’s authority through digital PR, editorial mentions, industry publications, listicles, original research, and high-quality backlinks that improve both search rankings and AI visibility.

Client results:

• Expandi, a LinkedIn automation platform, grew to 2 million monthly Google impressions and 60,000 monthly organic clicks during a two-year engagement, while becoming one of ChatGPT’s top recommendations for LinkedIn automation software.
• Legal Nodes, a legal tech platform, increased booked meetings by 47.5% in three months, with multiple articles reaching Google’s AI Overviews and Top 5 rankings across Google and Perplexity shortly after publication.
• YouScan, an AI-powered social listening platform, increased Google Search Console clicks by 29× and impressions by 26x, becoming one of the top results for target prompts in AI tools.

Book a call with Quoleady if you want a team that lives in B2B SaaS and has the case studies to back it up.

2. Avenue Z

Office location: Miami, FL (with offices in New York, NY and Orlando, FL) 

Year founded: 2023 

Team size: 51-100 

Industries served: Fintech, financial services, banking, regulated industries, technology brands

Overview

Avenue Z is a marketing and communications agency specializing in SEO, AI search visibility, and authority-building for financial services and regulated industries. Their approach combines SEO, AI optimization, PR, and entity authority-building to strengthen brand credibility and visibility in high-trust, regulation-heavy markets. Avenue Z focuses on aligning content, brand signals, and off-site authority so AI systems consistently surface their clients as reliable sources.

Key services

• SEO and technical SEO for financial services: compliant, scalable SEO tailored to financial and regulated industries.
• AI search optimization (GEO/AEO): improves how often a brand gets included in AI-generated summaries and citations.
• Entity and authority optimization: structured data and consistent mentions that strengthen how a brand’s identity shows up across the web.
• PR and digital authority building: earned media and off-site signals that build the kind of trust AI models look for before citing a source.

Client results:

• A fintech infrastructure brand improved their AI visibility across AI-powered search platforms by 357% and reached #1 against competitors with 66.7% generative AI CVR.
• A leading benefits provider increased their AI visibility by 270% and reached #8 in AI visibility, up from #21.

3. Growth Marketing Pro

Office location: San Francisco, CA 

Year founded: 2017 

Team size: ~20 

Industries served: B2B SaaS, ecommerce, real estate, healthcare, nonprofit, and more

Overview

Growth Marketing Pro combines GEO with traditional SEO, link building, Reddit, Wikipedia and third-party mentions. The agency looks beyond your own website and works on the external sources that often influence which companies appear in AI answers. Its work is led by senior marketers with experience growing SaaS brands, generating inbound leads and managing large paid campaigns. Growth Marketing Pro also covers paid search and social, so it could be a good fit if you want one team working on AI visibility, organic growth and paid acquisition.

Key services:

• GEO/AEO + SEO: on-site and off-site content and link building built to get you cited on ChatGPT, Google AI Overviews, and Perplexity.
• Reddit, Wikipedia, and third-party mentions: the sources LLMs cite most, built through organic Reddit activity and structured off-site placements.
• Paid search and social: PPC and paid social layered on top of organic work to cover both funnels.

Client results:

• Cube Software grew organic traffic from 0 to 56,000+ visitors a month, took #1 rankings for core FP&A terms in both Google and ChatGPT, and picked up 150+ leads a month from AI platforms through Reddit visibility.
• SmartRecruiters increased MQLs by 37x and cut CPA by 89% through Google and LinkedIn ad optimization.
• A VC firm ranked #1 for brand mentions and share of voice in LLM searches, and its new Wikipedia page became the #2 most-cited VC firm on ChatGPT.

4. Skale

Office location: London, UK 

Year founded: 2020 

Team size: 51-200 

Industries served: SaaS, B2B, Technology

Overview

Skale is an organic growth agency helping SaaS and B2B companies scale through SEO, content, and Generative Engine Optimization. Their focus is on improving visibility across Google and AI-generated search results while supporting real business growth. The team treats GEO as a natural extension of SEO, layering entity optimization and topic clustering on top of technical execution so that content earns citations without losing sight of signups and pipeline.

Key services:

• GEO optimization: improving brand visibility and citations in AI-driven search and LLM-generated responses.
• SEO strategy: revenue-focused SEO programs built around SaaS and B2B growth models.
• Content marketing: search- and LLM-friendly content designed to build topical authority.

Client results:

• Rezi grew organic visibility nearly 9x, with a strong lift in key acquisition metrics.
• Maze grew organic sign-up momentum 3x within months through targeted content authority building.
• Holded expanded organic acquisition with 1,370% more signup signals and strong revenue-linked growth.

5. Saffron Edge

Office location: Totowa, New Jersey 

Year founded: 2008 (18+ years in operation) 

Team size: 51-200 

Industries served: SaaS, DTC, Legal, Dental, Auto, HVAC, and other B2B industries

Overview

Saffron Edge built its name on long-standing SEO work and has extended that into GEO and AEO as search is moving toward AI. Their approach centers on semantic SEO – building content around entities, relationships, and intent rather than just keywords – which naturally feeds into how generative engines interpret and cite brand content. This lets them layer GEO on top of an already mature SEO/content system instead of treating it as a separate service.

Key services:

• GEO and AEO optimization: structures content so it gets parsed, cited, and surfaced correctly by AI search tools.
• Semantic SEO: topic clusters and entity relationships built to strengthen topical authority.
• Technical SEO and site audits: fixing indexing, crawl, and structure issues that block both rankings and AI visibility.
• Content marketing: blog, pillar, and cluster pages built for search intent and long-term authority.

Client results:

• A SaaS client doubled monthly sales from $100K to $200K through their SEO program.
• A B2B/DTC client grew organic traffic 229%, from 16K to 55K sessions.
• A startup client increased leads 13% and grew sales 9.6%.

Related: Schema & Structured Data for LLM Visibility: What Actually Helps?

6. AI Clicks

Office location: Vilnius, Lithuania 

Year founded: 2025 

Team size: 11-50 

Industries served: B2B, Ecommerce, SaaS, Fintech

Overview

AI Clicks is a GEO agency that helps brands get cited inside AI answers across ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews, and other major models. The team built their own AI search visibility platform, AIclicks.io, and uses it daily on client accounts, so clients work with operators who run GEO at scale. Their process starts with auditing where a brand sits across 6+ AI models and which prompts competitors are winning, then closes the coverage gap with brand mentions on high-authority sites, placements in top-ranking Reddit threads, and content built for citation.

Key services:

• LLM visibility action plan: maps how every major AI model sees a brand today and which prompts buyers use.
• Reddit and community engagement: places brands in the highest-traffic threads and forums that LLMs cite most.
• Brand mention building: earns placements on the publications and data sources AI models pull from.
• Content built for citation: structured, authoritative articles formatted for how LLMs extract information.

Client results:

• Tinggly grew ChatGPT share of voice from 15.1% to 24.5% in 6 months, a 63% jump, moving from third to first in its category.
• A hospitality brand saw 75% organic growth, a 20% revenue lift, and 12K in added traffic over 6 months.
• AI Clicks grew its own referring domains from 18 to 150 in 90 days, reaching top 5 visibility across 300 tracked prompts and 50K monthly organic visits.

7. Omniscient

Office location: Austin, TX 

Year founded: 2019 

Team size: 11-50 

Industries served: SaaS, B2B software, technology

Overview

Omniscient is an organic growth agency that helps marketing leaders at B2B software companies turn SEO and content into growth channels. They’ve added GEO services to their traditional SEO offerings, focusing specifically on B2B SaaS brands. The team takes a research-heavy approach, mapping where your brand already appears (or does not) in ChatGPT and Perplexity, then building a plan to close the gap through better content targeting and entity work.

Key services:

• GEO strategy and execution: content clusters built around topics LLMs already answer, optimized to lift your brand’s presence in those responses.
• Content creation for SaaS: blog posts, thought leadership, and landing pages built around search intent and AI readability.
• Entity SEO and authority building: consistent presence across the web so LLMs start associating your domain with specific topics.

Client results:

• Jasper saw 810% organic growth and 400x signups tied to its content program.
• Smartling generated $3.7M in pipeline from content built around commercial intent.
• An EdTech company grew blog traffic 87% and started ranking in Perplexity and ChatGPT for category terms.

8. DerivateX

Office location: Bangalore, India (remote-friendly) 

Year founded: 2024 

Team size: ~10-15 

Industries served: B2B SaaS ($5M-$50M ARR), including HR tech, martech, fintech, cybersecurity, and dev tools

Overview

DerivateX is a newer agency, founded by operators who built and exited their own SaaS-adjacent ventures before starting the agency, and it shows in how the work is framed. Instead of separate SEO and GEO retainers, every engagement runs both at once, with a weekly AI Visibility Score across 50+ buyer prompts and monthly reporting that ties visibility straight back to CRM data. It is a tight fit for mid-market SaaS companies that want proof of a citation turned into a demo request, beyond a screenshot of a mention.

Key services:

• GEO and citation engineering: buyer-prompt audits, entity optimization, and engineered citations across ChatGPT, Gemini, Perplexity, and Claude.
• Organic SEO: keyword architecture and technical SEO built for SaaS websites and JavaScript-heavy stacks.
• Content production: comparison pages, listicles, and long-form articles written for cite-worthiness over word count alone.
• Digital PR: guest posts and placements targeted at the domains LLMs actually pull from.

Client results:

• Gumlet went from no AI presence to 20% of its direct inbound revenue coming from LLMs like ChatGPT and Perplexity within 12 months, with every session traced to CRM.
• REsimpli went from zero citations to the #1 cited CRM for real estate investors within 90 days.
• Verito grew organic clicks 159% and picked up 12 #1 ChatGPT rankings for its managed IT category.

9. Minuttia

Office location: Thessaloniki, Greece (remote team) 

Year founded: 2020 

Team size: 11-50 

Industries served: B2B SaaS across 60+ clients in different verticals

Overview

Minuttia has spent the past several years building a content and SEO practice for established SaaS brands, and has recently expanded into AEO and GEO as buyer behavior has changed. Their pitch is straightforward: search used to mean Google, results used to mean organic clicks, and now both have widened to include AI mentions and brand visibility across the places buyers actually look. With a 94% client retention rate and clients averaging 24+ months of tenure, the team leans on long-term content programs over quick fixes.

Key services:

• Google and AI search strategy: business-focused content strategy built around both Google and generative engines.
• Human and AI content creation: content produced with human writers, with AI used carefully and always reviewed.
• Digital PR: brand mentions on authoritative sites that support visibility in both Google and AI search.
• Agent analytics and reporting: tracking how AI systems discover and surface a brand’s content over time.

Client results:

• Toggl’s content program drove 7 million impressions.
• LearnWorlds saw 123.7% organic growth for its eLearning platform.
• Respona went from 0 to 100,000 monthly organic visits.

10. Flow Agency

Office location: Berlin, Germany (remote team across 11 countries) 

Year founded: 2018 

Team size: ~14 

Industries served: B2B SaaS startups, professional services

Overview

Flow Agency is a boutique SEO consultancy founded by Viola Eva, a well-known SEO and AEO expert who regularly speaks at industry events and has contributed to publications like Search Engine Land and Search Engine Journal. Rather than treating generative engine optimization (GEO) as a separate discipline, Flow sees it as part of the broader evolution of search—where success depends on AI mentions, brand visibility, and recognition across search experiences. The agency has earned industry recognition too, winning the 2023 European Search Award for Best B2B SEO for its work with Betterworks, along with Best Use of Content Marketing for its Mailcharts campaign.

Key services:

• GEO and LLM optimization: early positioning across ChatGPT Search, Perplexity, Gemini, and similar tools.
• B2B SEO: technical SEO, content calendars, and content briefing built for B2B buyers.
• Backlinks and mentions: digital PR and link building without cookie-cutter tactics.
• Paid media: full-funnel campaigns spanning remarketing, bottom-of-funnel search, and paid social.

Client results:

• One of their clients, Detrack, saw a 300% increase in organic traffic and improvements in several other key areas.

11. Animalz

Office location: Remote/distributed team 

Year founded: 2015 

Team size: 100+ writers, strategists, and editors 

Industries served: B2B SaaS and technology, including Intercom, GoDaddy, Zendesk, Amplitude, and Airtable

Overview

Animalz has built its reputation by helping B2B SaaS companies publish deeply researched, expert-led content that shapes how people understand an industry. While the agency isn’t solely focused on generative engine optimization (GEO), its editorial approach naturally aligns with how AI search works. Animalz combines interviews with subject matter experts, original research, and strong editorial standards to create content that explains complex topics with clarity. That makes its content more likely to be cited and summarized by AI search engines, which increasingly favor authoritative, well-structured sources over keyword-focused pages. The agency helps clients stay visible across both traditional search and AI-powered discovery.

Key services:

• Expert-driven content: long-form articles built on direct interviews with subject matter experts rather than aggregated research.
• Thought leadership: content designed to shape how a category gets talked about and, eventually, summarized by AI.
• Content strategy adapted for AEO/GEO: existing methodology extended to account for AI citation alongside organic rankings.

Client results:

• SupportLogic rebuilt its content strategy around AI-search disruption and grew organic traffic 5x.
• Clients across the portfolio include Intercom, GoDaddy, Zendesk, Amplitude, and Airtable, with retainers typically starting in the $8,000 to $10,000 a month range for full thought-leadership programs.

Comparison table

Why GEO matters for B2B SaaS marketing

From what we’ve seen working with SaaS companies, brands appear in ChatGPT, Perplexity, and Google’s AI Overviews when they publish genuinely helpful content, build authority in their niche, and get mentioned on websites their buyers already trust. GEO builds on good SEO. It helps your brand stay visible as more buyers use AI to research software.

How SaaS buyers research now

G2’s 2026 research on B2B software buyers found that half now start their research with an AI chatbot more often than with Google, up from 29% a year earlier. They compare software, look for alternatives, check integrations, and learn how products work before booking a demo. If your website answers those questions well, you have a much better chance of showing up in AI answers

What the work looks like day to day

If you stop publishing, your competitors won’t. The companies that stay visible keep adding useful content, getting mentioned by other websites, and improving what they already have. That’s been true for SEO for years, and it’s just as true now.

Before you sign anything, spend ten minutes reading the agency’s case studies. You should come away knowing what they did, why they did it, and what happened afterwards. If all you see are big promises and no evidence, keep looking.

How to choose the best GEO agency for your brand

Not every agency on this list fits every company. Here is what matters when you are picking one.

1. They lead with a methodology, instead of a checklist

Ask how they would approach your account beyond an initial audit. A useful answer talks about building topical authority, producing expert content, and earning the kind of third-party mentions that give AI tools a reason to trust your brand, the same foundation that supports search rankings too. If the answer leans mostly on schema markup and technical fixes, that is worth a second look. Rand Fishkin of SparkToro has pointed out that tactical excellence alone will not save a brand if the underlying business model can be replaced by an AI summary, and the same logic applies here: technical polish without authority behind it tends not to hold up.

2. They have worked with B2B SaaS companies specifically

SaaS marketing comes with its own set of challenges: longer buying cycles, several people involved in one purchase decision, product-led content, and comparison pages that need to hold up against direct competitors. An agency built around ecommerce or local business SEO will not have a process for that. Ask for SaaS case studies and how success was measured, ideally through demos, pipeline, or revenue rather than traffic alone.

3. They can explain why your competitors get recommended and you don’t

A useful agency can look at your category and point to competitors that already show up in AI answers. They can explain what those competitors have built that you haven’t, whether that’s stronger comparison content, more third-party coverage, or clearer positioning. Then, they use those insights to build a practical plan to improve visibility.

4. They can point to outcomes, not just visibility

A citation count on its own does not tell you much. Ask for case studies that connect AI visibility to something you can measure: qualified traffic, demo requests, booked meetings, or revenue growth. Several agencies on this list, including Quoleady, DerivateX, and Skale, publish that kind of case study.

Final thoughts

After researching the agencies on this list, I’d pay much more attention to methodology than promises. Ask how the agency builds authority, how it measures success, and whether it can back up its claims with case studies. That’s much more useful than a promise to “optimize for ChatGPT.”

Another question worth asking is how the agency approaches GEO. Some treat it as a standalone service. Others build it into their SEO strategy through expert content, brand authority, topical authority, and third-party mentions. I’d be looking for the second approach.

Every agency on this list has its own strengths. Some are a better fit for enterprise companies, others specialize in technical SEO, while others focus on content and authority building. Compare their approach, case studies, and pricing, then choose the one that best matches your goals, budget, and internal resources.

For B2B SaaS companies looking for proof that a GEO partner can actually move the needle, book a call with Quoleady. We’ve already helped SaaS clients get cited in ChatGPT, Perplexity, and Google’s AI Overviews, and we’ll be happy to show you exactly what we’ve done and what worked.

FAQ

What does a GEO agency do for a B2B SaaS company?

A GEO agency helps a SaaS brand become a source AI tools trust enough to cite. In practice, that means building topical authority around your category, producing content written by people who understand the product, and earning mentions on the sites and communities your buyers already read. Those are the same signals that show up behind brands that get named in ChatGPT, Perplexity, and Google’s AI Overviews.

How does GEO relate to SEO?

GEO builds on strong SEO foundations instead of replacing it. Modern SEO involves creating high-quality content, building topical authority, earning trusted backlinks and mentions, and establishing a recognizable brand. These signals influence whether AI search engines will reference your content in their answers. GEO expands your visibility beyond search results pages to include AI-generated responses.

How long does GEO take for a SaaS company to show results?

Timelines depend on the category and how much content and authority-building work is already in place. In our own client work, Legal Nodes reached top 5 AEO rankings within 3 months of starting, while other engagements build more gradually over a longer stretch. GEO tends to compound the way SEO does, so the content and mentions you put out early keep paying off later.

How much does a GEO agency cost?

Pricing varies widely. Boutique and specialist agencies often start around $3,000 to $5,000 a month, while full-service or enterprise-focused agencies can run $10,000 a month or more. Cost usually tracks with how much content production and technical work is included, beyond the GEO label itself.

Can a SaaS marketing team handle GEO in-house?

It’s possible, especially if your team already runs a content or SEO program. What’s hard to sustain in-house is the ongoing nature of the work: researching what your buyers are asking AI tools, keeping up content production, building the third-party mentions that support authority, and tracking whether any of it is working. Most in-house teams can handle pieces of this well but struggle to keep all of it running at once alongside everything else on their plate.

How do SaaS companies measure GEO success?

Look at more than one signal. That usually includes visibility across the buyer prompts that matter most to your category, share of voice against competitors, AI referral traffic, growth in branded search, and whether any of that turns into qualified leads, demo requests, or pipeline you can trace back in your CRM.