Olga Mykhoparkina
Founder, CEO
Google’s rules are shifting, fast. Traditional SEO isn’t enough anymore, especially if you want to get your brand in ChatGPT answers. AI tools don’t just pull results from search engines. They generate their own answers, often skipping over links entirely.
That’s where Generative Engine Optimization (GEO) comes in.
GEO helps your brand appear directly in these AI-generated answers. Instead of optimizing just for Google SERP, you’re targeting how large language models (LLMs) think, write, and cite. And for SaaS companies, this matters more than ever because your future users might never even hit your homepage unless an AI tool mentions you first.
In this post, I’ll walk you through the top 6 GEO agencies that are actually delivering results for B2B SaaS brands. Let’s get into it.
On another note, if you want the latest update about LLMO, become a part of our LLMO SaaS community on Reddit.
Why work with a GEO agency?
You might be thinking, “Can’t I just handle GEO myself?” Sure, you could. But here’s what you’re really signing up for:
It’s a completely different game than traditional SEO.
While SEO focuses on keywords and backlinks, GEO makes AI engines understand your brand story, your unique value proposition, and when to recommend you. It’s less about gaming algorithms and more about creating genuinely helpful content that AI can process and cite.
The technical side gets complex fast.
You need to understand how different AI models consume and interpret information. What works for ChatGPT might not work for Claude or Perplexity. Each platform has its own preferences for content structure, citation formats, and information hierarchy.
You’re competing against established players.
While your competitors are still figuring out GEO, the smart ones are already working with agencies. They’re building AI visibility while you’re still trying to decode how these systems work.
Time is your biggest enemy.
As a SaaS founder, you’re already juggling product development, sales, marketing, and probably a dozen other priorities. But learning GEO while running your business can be a recipe for disaster.
The stakes are higher than you think.
If AI engines don’t know about your brand or misunderstand what you do, you’re invisible to a growing segment of your target market. And unlike traditional SEO where you can recover from mistakes, GEO missteps can embed incorrect information about your brand in AI training data.
A good GEO agency brings specialized knowledge, proven strategies, and the bandwidth to execute consistently. They’ve already made the mistakes, learned from them, and developed systems that work.
You might be interested in Structuring Web Pages for AI-First Indexing
Benefits of working with a GEO agency
Here’s what a good GEO agency can actually do for you:
1. Help you show up in AI answers
GEO is less about rankings, and more about mentions. A good GEO agency knows how to get your brand, product, or insights quoted in ChatGPT, Perplexity, and other LLM tools. That means more visibility, even if users never click on a search result.
2. Create content that LLMs actually use
Most blogs aren’t written with AI in mind. GEO agencies focus on content that’s structured for LLMs – answering real user questions clearly, citing your brand naturally, and aligning with how AI models process language.
3. Build topical authority (the right way)
GEO agencies help you own your niche. They focus on consistent, high-quality content around your core topics, which increases the chances that AI tools see your brand as a reliable source.
4. Save you time
GEO isn’t a quick fix. It takes strategy, testing, and a long-term content plan. A good agency handles all of that for you – research, writing, optimization, tracking – so you can focus on your product and customers.
5. Future-proof your visibility
AI search is only going to grow. Working with a GEO agency means you’re adapting now instead of playing catch-up later. It’s a way to make sure your brand doesn’t get left behind as search keeps evolving.
Read about LLMs vs SEO: What’s Changing in Search Discovery
Top GEO Agencies right now
1. Quoleady
Office location: Remote (core team based in Europe)
Year founded: 2020
Team Size: 11-50
Industries served: SaaS, B2B tech, and digital startups
Overview:
If you’re running a SaaS company and want your brand to pop up in ChatGPT, Gemini, or those new AI Overviews on Google, Quoleady is built for exactly that. They’ve been doing SEO for years, and now they’ve leaned into GEO to help SaaS brands show up in AI-generated answers.
Unlike generalist agencies, Quoleady focuses specifically on B2B SaaS. Their team knows how to create content that not only ranks on Google but also gets picked up and cited by large language models. They can help you with structuring, formatting, and targeting your content so that ChatGPT and Gemini actually use it in their answers.
Key services (what they do best)
- GEO + LLM visibility: Quoleady helps your brand get featured in AI-generated answers by analyzing your website, SERP presence, LLM visibility, and competitors – then crafting a custom strategy to build true omnipresence. That means getting your tool into top-ranking listicles, pages LLMs pull information from, and making sure the technical setup is covered too: llms.txt, crawlability, and on-page optimization. On the content side, we focus on building topical authority and covering high-intent use cases people actually ask in tools like ChatGPT and Perplexity.
- Saas content strategy with GEO in mind: They build 6-month content strategies specifically for B2B SaaS brands, targeting high-intent topics and content gaps your competitors are missing. Every piece of content is designed to rank traditionally and get picked up by AI tools.
- SaaS link building that boosts AI visibility: No PBNs or shady placements here. Quoleady focuses on editorial links received via manual outreach to real SaaS blogs with real traffic. They offer performance-based pricing and guarantee placements for a full year.
- SaaS content writing optimized for both humans and AI: Every article is written by a dedicated SaaS writer using detailed briefs and SEO tools. They’ll handle editing, internal links, and can even publish straight into your CMS.
- SaaS LLM optimization: They can help your brand show up in ChatGPT, Gemini, Claude and Google’s AI Overviews, through content updates, listicles, and digital PR. They audit your LLM visibility, find missed opportunities, and optimize your website, content and digital presence.
You can find the full service list over at Quoleady.com
Client results (Real GEO wins)
Quoleady helps B2B SaaS brands to show up in AI-generated answers and Google’s AI Overviews. Check out how their clients appeared in LLMs with their strategy:
Their LLM wins:
- Loopy Loyalty: Ranked #1 on ChatGPT for “digital loyalty card solutions”
- PassKit: Ranked #2 on ChatGPT for “digital loyalty card solutions”
- Expandi: Ranked #4 on ChatGPT for “LinkedIn automation tools”
- GoRout: Ranked #3 on ChatGPT for “softball pitching devices”
Read about their LLMO case study about how they helped Legal Nodes get +47.5% increase in booked meetings along with top 5 AEO rankings within 3 months.
Google AI Overviews (as of July, 2025):
- ShoutAboutUs: Featured for 691 keywords in AI Overviews
- BetterMode: Featured for over 2,000 keywords in AI Overviews
- FuelFinance: Featured for 942 keywords in AI Overviews
- OneFlow: Featured for over 7,000 keywords in AI Overviews
- GoRout: Featured for over 2,000 keywords in AI Overviews
- PassKit: Featured for 1,000 keywords in AI Overviews
- Loopy Loyalty: Featured for 648 keywords in AI Overviews
They set up Google Analytics to track traffic from LLMs and add an llms.txt file to guide AI engines on what to crawl — all as part of the LLMO package.
If you want a GEO-savvy team that actually understands SaaS, Quoleady is the one to call.
2. NoGood
Office location: Headquartered in New York City, with hubs in Miami, LA, and Dubai
Year founded: Not specified
Team Size: 51-100
Industries served: SaaS, healthtech, fintech, and more
Overview:
NoGood is a performance marketing agency that has expanded into GEO through what they call Answer Engine Optimization (AEO). Their focus is on helping brands show up in AI-generated answers across tools like ChatGPT, Perplexity, and Gemini – especially now that more users are relying on AI chat instead of traditional search.
Their AEO service focuses on structuring your content so it’s easy for LLMs to understand and reference, increasing the number of times your brand gets cited in AI responses, and tracking how and where your content shows up across AI tools. This also involves cleaning up your existing content to align with what AI engines look for – clarity, direct answers, and structured data.
Key services
- Answer Engine Optimization (AEO): NoGood structures web content for LLM visibility, optimizes brand mentions, and formats answers so they’re more likely to appear in tools like Perplexity and Claude.
- Full-funnel growth marketing: NoGood has its performance roots in offering services in paid media, CRO, and lifecycle marketing alongside content strategy.
- Content optimization with revamp: They’ll audit your existing content and repurpose it for better performance in AI-generated answers, focusing on readability, information density, and question-answer formatting.
Client results:
- Inflection AI: Helped them drive over 1 million daily active users within 3 months
- Invisibly: Increased app installs by 103% MoM for a Founders Fund startup
- JVN Hair: Drove 298% revenue increase in Q1 2022 compared to Q4 2021
- SteelSeries: Increased overall net sales by 35% in Q3 2023 through paid channel initiatives
3. Omniscient
Office location: Austin, TX, United States
Year founded: 2019
Team Size: 11-50
Industries served: SaaS, B2B software, technology, and digital-first brands
Overview:
Omniscient is an organic growth agency that helps marketing leaders at B2B software companies turn SEO and content into growth channels. They’ve added GEO services to their traditional SEO offerings, focusing specifically on B2B SaaS brands.
They take a research-heavy approach, identifying where your brand already appears (or doesn’t) in tools like ChatGPT and Perplexity, then build a plan to improve your presence through better content targeting and entity optimization.
Key services:
- GEO strategy & execution: They build content clusters around topics LLMs already generate answers for, then optimize articles to boost your brand’s visibility in those responses.
- Content creation for SaaS: Their team produces blog posts, thought leadership, and landing pages with a strong focus on search intent, structure, and AI-readability.
- Entity SEO + authority building: Omniscient works on building your brand’s presence across the web – so LLMs start to associate your domain with specific topics and expertise areas.
Client results:
- EdTech company: Increased blog traffic by 87% and helped them rank in Perplexity and ChatGPT for multiple category terms
- B2B SaaS platform: Grew monthly organic leads by 220% and improved citations in LLM outputs
- Productivity tool: Built a full GEO content strategy that led to consistent mentions in AI summaries
4. RevenueZen
Location: Portland, OR
Founded: 2017
Team Size: ~30
Industries: B2B SaaS, fintech, healthcare, professional services
Overview:
RevenueZen is a B2B growth agency that started with a focus on SEO, LinkedIn thought leadership, and content marketing. Now, they’re diving into Generative Engine Optimization to help clients stay relevant online.
Their GEO service focuses on helping brands show up in AI-generated responses through a mix of strategic content creation, entity optimization, and on-site SEO. They approach GEO with a blend of brand storytelling and technical precision – aiming to make sure your content is both LLM-friendly and human-readable.
Key services:
- GEO strategy + execution: RevenueZen builds out topic clusters, schema markup, and branded content that’s formatted for LLMs to understand and surface. They also audit existing content to improve entity association.
- Thought leadership + personal branding: They help founders and execs grow visibility on LinkedIn – which can indirectly improve brand mentions and credibility in AI-generated content.
- B2B content + SEO: Blog writing, SEO audits, and full content strategy development designed to build long-term authority for niche B2B markets.
Client results:
- Fintech startup: 9x increase in organic traffic within six months
- B2B SaaS platform: 220% lift in qualified leads from organic content
- IT services company: Gained multiple AI citations in Perplexity for branded and unbranded search queries
5. FirstPageSage
Location: San Francisco, CA
Founded: 2009
Team Size: 50–100
Industries: SaaS, finance, cybersecurity, healthcare
Overview:
FirstPageSage is an established agency in the SEO space, and they’ve now added Generative Engine Optimization as a key part of their offering. Their approach leans heavily on long-term strategy like building topical authority and brand credibility so that AI tools begin to reference your content naturally.
They focus on publishing “thought leadership SEO” – content that ranks well and gets cited by LLMs due to its depth and subject matter expertise. Their GEO strategy includes technical optimization, structured data, and entity-level targeting to help brands show up in ChatGPT, Gemini, and beyond.
Key services:
- Long-term GEO strategy: FirstPageSage creates full editorial calendars designed around topic clusters, branded keywords, and information LLMs pull into their answers.
- Content production at scale: Their team delivers regular content, usually 1–4 articles per week, to build momentum across organic and AI search.
- Technical SEO + entity optimization: Schema, internal linking, and entity association are a core part of their GEO playbook.
Client results:
- SaaS platform: 38% increase in AI-related visibility across Perplexity and Google’s AI Overviews
- Cybersecurity firm: Grew lead gen by 152% through consistent, expert-driven content
- Healthcare tech company: Increased referring domains by 200+ and built domain authority that led to multiple AI answer placements
6. The Ad Firm
Location: Carlsbad, CA
Founded: 2009
Team Size: ~20
Industries: Local services, home improvement, legal, B2B
Overview:
The Ad Firm is a digital marketing agency that focuses heavily on technical SEO, paid media, and CRO. Their Generative Engine Optimization approach is grounded in technical updates and structured content. They focus on making websites easier for AI tools to crawl, understand, and reference, while also cleaning up outdated content that might confuse LLMs.
Compared to other agencies on this list, The Ad Firm leans more into the technical and on-site SEO side of GEO, making sure your site is optimized from a code and structure level.
Key services:
- Website structuring for LLMs: The Ad Firm restructures site architecture, metadata, and schema to make content more digestible for AI tools.
- Local GEO strategy: They help regional brands appear in AI answers by combining traditional local SEO tactics with new generative-friendly formatting.
- Content cleanup + optimization: They revise old or thin content to match how LLMs prioritize clarity, expertise, and citations.
Client results:
- B2B services firm: Increased organic leads by 75% after restructuring service pages for LLM visibility
- Legal client: Saw consistent mentions in AI tools like ChatGPT and Bing Chat following GEO-related on-site updates
- Home services company: 3x increase in quote requests after content and schema changes
Comparison table
| Agency | Industries served | GEO strengths | Best for |
| Quoleady | B2B SaaS, tech startups | Custom LLMO strategy, proven results, building branding and omnipresence | SaaS brands that want to appear in ChatGPT/Gemini answers and Google’s AI Overviews |
| NoGood | SaaS, fintech, eComm, DTC | AEO strategy, full-funnel growth, branded content with strong design and experimentation | VC-backed or fast-growing brands that want GEO as part of a broader growth strategy |
| Omniscient | SaaS, B2B tech, martech | Thought leadership SEO, topic clusters, advanced LLM formatting | Mid-size SaaS companies focused on content quality, brand building, and AI visibility |
| RevenueZen | B2B SaaS, fintech, healthcare | Entity optimization, brand voice, LinkedIn thought leadership | B2B brands that want a mix of personal branding, SEO, and LLM strategy |
| FirstPageSage | SaaS, finance, cybersecurity, healthcare | Long-term topical authority, high-volume content, schema + entity targeting | Companies looking to invest in consistent content and SEO that scales over time |
| The Ad Firm | Local businesses, B2B, home services | Technical SEO, schema structuring, local GEO, on-site optimization | Smaller/regional brands that want technical help getting noticed in AI-generated answers |
Know more about How Retrieval-Augmented Generation (RAG) Impacts AI Recommendations And What SaaS Marketers Should Do to Stay Ahead
How to choose the best GEO agency for your brand
Not every GEO agency will be the right fit for your business. The key is knowing what you actually need from the agency.
Here’s what to look for:
1. They understand how LLMs actually work
If an agency can’t explain how ChatGPT or Google’s AI Overviews choose sources, that’s a red flag. You want a team that knows how language models crawl, filter, and cite content – not just someone repackaging old SEO tactics with a new label.
Ask:
Can you show examples of clients you’ve helped appear in LLM answers or AI Overviews?
2. They go beyond SEO and understand the difference between the two
SEO strategy is mostly about keywords and ranking in the SERPs. On the other hand, GEO strategy revolves around creating content with the aim of getting your brand featured in AI answers. It’s more about formatting the content so it’s structured, relevant, and easy for AI tools to parse and cite. That might include schema, FAQs, entity tagging, or backlinking from authoritative domains.
Look for an agency that understands the difference between SEO and GEO strategy.
3. They can show real results
Don’t just take their word for it. Look for proof that their clients are actually being cited in ChatGPT, Gemini, Perplexity, or AI Overviews. Bonus points if they can help you track that visibility over time with tools or custom reporting.
Final thoughts
GEO is already reshaping how people discover and trust information. If your brand isn’t showing up in tools like ChatGPT, Gemini, or Google’s AI Overviews, you’re already falling behind.
Choosing the right GEO agency can save you months of trial and error. Whether you need a full content strategy, help structuring pages for AI visibility, or just want to see your brand cited by LLMs, the agencies listed above all bring something to the table.
But if you’re a B2B SaaS company looking for a team that has real proof of helping clients rank in AI-generated answers – Quoleady is a smart place to start. We focus on getting your brand mentioned, cited, and found where it matters most now.
