📈 7 Best SaaS SEO Services to Help You Dominate the SERPs
Olga Mykhoparkina
Apr 29, 2024
With the estimated $232 billion SaaS market value, standing out is harder than ever. The right SEO strategy could be your golden ticket to cut through the noise and land exactly where you want to be. However, to get the best possible results, you need to pick only the best SaaS SEO services.
To help you with that, we’ll explore the 7 SaaS SEO agencies that can assist you in achieving your goals. We’ll outline their services, prices and case study results, making it easier to choose the best fit for your needs.
7 best SaaS SEO services & agencies
Quoleady
Quoleady is a SaaS content marketing agency that promotes SaaS brands through SEO-friendly blog content that generates leads. The Quoleady team crafts winning content strategies to deliver optimal results for their clients, including industry leaders like Monday.com, PandaDoc, GetVoIP and Expandi.
Key services
SaaS Content Strategy: Conducting market and competition analysis to identify high-ROI content opportunities.
SaaS Content Writing: Creating compelling blog articles that convert visitors into buyers.
SaaS Content Updates: Updating old content to keep it fresh and improve search engine visibility.
SaaS SEO Consulting: Expert advice on content strategy, link building or conversion optimization.
Forbes & Entrepreneur: Article publication on Forbes or Entrepreneur with end-to-end content management.
SaaS Link Building: Ethical manual outreach for acquiring high-quality backlinks, no link farms or content mills.
Pricing
All packages include SaaS keyword research, detailed article briefs, quality content writing, editing & proofreading, internal linking, adding free stock images, SurferSEO optimization, 2 rounds of revision, CMS publishing and monthly reports. The difference is in the number of words and link-building budget:
Starter: 7,5k words, $500 link-building budget included – $1990/month
Plus: 10k words, $1k link-building budget included – $2990/month
Pro: 20k words, $1,5k link-building budget included – $5690/month
Grizzle is an organic growth agency specializing in content marketing, SEO and digital PR for SaaS and tech companies. With a performance-driven approach, Grizzle generates organic traffic and increases monthly recurring revenue.
The Grizzle team oversees the entire content marketing process, handling everything – from SaaS SEO strategy and ideation to production and distribution.
Key services
Strategy Development: Crafting SaaS marketing plans based on customer interviews and research.
High-Quality Production: Using rigorous editorial processes to produce quality content aligned with objectives.
Distribution and Link Building: Using various channels and partnerships to drive targeted traffic with external and internal linking.
Content Audits: Improving existing content and website structure.
Technical SEO: Fixing technical issues and optimizing relevant elements.
Keyword Research: Finding strategic keywords and creating topical clusters.
Localization: Adapting content for specific regions and providing translation services.
Pricing
Packages start at $10k per month. For more pricing information, you need to book a call.
Results
Pipedrive case study
Search traffic in English markets increased by 50% in 12 months
Ranked keywords went up by 30% in 12 months
Pipedrive achieved a post-pandemic sign-up record in Q4 2022
Increased conversion rate of trial-to-paid users from 38% to 47% in 12 months
CTR averaged 3%, with the highest at 5%
Victorious
Victorious is an award-winning SEO agency that offers comprehensive SEO services for both enterprise and small businesses, B2B or B2C. They have experience in SaaS, but also in various other industries, like news, ecommerce, fashion, cannabis etc.
Key services
Keyword Research: Identifying commercial keywords while balancing volume and keyword difficulty.
Technical SEO: Optimizing your website for crawlability and improved UX.
On-page Optimization: Guidance on website structure, meta data and internal links.
Off-page SEO: Analyzing backlink profiles for anchors and broken links and building new backlinks.
SEO Content Creation: Creating compelling content based on keyword research and strategy.
Pricing
Starting at $2,999/month, but for final pricing, you need to book a call.
Results
Everlance case study
300% increase in organic traffic
927 positions gained in SERPs
75% increase in total ranking keywords
Agora case study
3,457 positive position changes in Google SERPs
490% increase in page one keywords
847% increase in goal completions YoY
264K campaign clicks
8.63M campaign impressions
SimpleTiger
SimpleTiger is a SaaS marketing agency that offers fast SEO and PPC results for SaaS businesses by prioritizing, creating, updating and promoting content with the help of advanced AI technology.
Key services
Keyword Research: Gathering historical, competitive and product information to guide keyword research powered by AI and ML technologies.
Content Marketing: Developing content strategy, creating high-converting content, optimizing SaaS blog and repurposing and updating content.
Technical Optimization: Conducting audits, on-page, mobile and speed optimization, website migration etc. and providing performance updates.
Link Building: Building links on authoritative sites via manual outreach and solving negative link issues.
Pricing
Guidance: Strategy, guidance with SaaS SEO consultant and data intelligence – $3k/month
52% more organic traffic in 6 months, from 171,000 to 256,000 visitors
120% increase in conversions in 6 months
Created 30+ content resources in 6 months
ContractWorks:
98% increase in traffic in the first 5 months, adding 20,000 new users
258% increase in traffic within the first 12 months, adding over 70,000 new users
Rankings for 70 keywords increased by 1909 in 12 months, with an average position improvement of 27 per keyword
Flying Cat Marketing
Flying Cat Marketing is an elite international organic growth agency that aims to be the single vendor solution for US brands looking to expand into the European market. They offer comprehensive SEO and content creation services and SaaS SEO consulting.
The niches they specialize in are HR, hospitality and martech, but they also do cybersecurity and fintech.
Key services
Full-Service SEO: Complete SEO solutions, including content creation, technical and off-page SEO.
SEO Consulting: Expert guidance on SaaS SEO growth strategy, keyword research, technical SEO, content briefs and link building.
Content Creation: SEO-friendly content based on ICP and SME interviews.
International SEO: Specialized techniques to expand reach across US and EU markets.
Pricing
The audit in the first month costs $8,000. If you continue with a retainer, monthly costs range from $10,000 to $20,000, depending on your needs.
Results
Livestorm case study
+23.59% year-over-year organic conversions growth
+40.17% YoY organic traffic growth
10% to 20% month-over-month organic traffic growth
451% growth in bottom-funnel page clicks
The blog accounted for 50% of all English organic traffic to the website
Stonly case study
986% increase in qualified traffic growth over 10 months
Ranked in the top 3 search results for 38 keywords
Achieved a 620% growth in SEO-sourced conversions
938% growth in overall traffic
Increased the number of ranking keywords from 175 to 2,577, marking a 1373% increase
Single Grain
Single Grain is a digital marketing agency with great SaaS SEO consultants who offer search engine optimization, PPC advertising, conversion rate optimization and SaaS marketing.
The team of highly specialized SaaS SEO experts ensures that every strategy is data-driven, constantly tested and optimized for the best content marketing impact.
Key services
SEO: Providing custom SEO services, including keyword research, link building, technical SEO, programmatic SEO, A/B testing, voice search and core web vitals optimization and reporting.
Content creation: Creating various types of content, such as blog articles, ebooks, newsletters, infographics, landing pages, case studies, video etc.
Conversion rate optimization: Increasing conversion rates with thorough research and skilled optimization techniques.
Pricing
Pricing is not publicly available. To get pricing details, you need to schedule a call.
Results
Winedeals case study
Clicks increased by 268%
An average CTR rate improvement of +0.6%, from 0.48% to 1.08%
An average position improvement of 11.7%, up 4 positions
Salesforce case study
Salesforce wanted 3-4 top rankings in Google searches and Single Grain helped get three Salesforce microsites ranked for their target keywords
NinjaPromo
NinjaPromo is a full-service digital marketing agency helping brands across various industries such as crypto, fintech, ecommerce etc.
Their multi-channel marketing solutions include social media engagement, SEO, PPC, influencer marketing, email marketing, PR, video production, branding campaigns and lead generation.
Key services
Keyword Research: Finding the right words to target.
Link Building: Acquiring links to improve rankings across Google and Bing.
Local and Industry-specific SEO: Tailoring online presence for local or niche audiences.
Technical Audit: Analyzing the website’s technical aspects to identify issues and make it more search engine-friendly.
Pricing
Pricing is not publicly available. To get pricing details, you need to schedule a call.
Results
Recycleye case study
500 new sign-ups (Sales Qualified Leads)
A strong 25% conversion rate from SQL to Customer
Exceeded 10 million impressions in total reach
30% month-over-month growth in Monthly Recurring Revenue
SaaS SEO services & agencies: What to look for
When assessing SaaS SEO services or agencies, focus on:
Track record: Look for case studies and client testimonials.
Services: Ensure they offer specific SEO services you need, whether it’s strategy, content creation etc.
Transparency: They should communicate openly and provide clear reports.
Customization: Seek agencies that craft personalized strategies.
Ethical practices: Confirm adherence to white-hat SEO methods.
Pricing: Evaluate pricing against your budget and expected returns.
Industry knowledge: Choose agencies with SaaS experience in your niche.
Best SaaS SEO services & agencies: Overview
Agency
Services
Pricing
Best for
Quoleady
SaaS Content Strategy Writing Updates Consulting Forbes & Entrepreneur Features Link Building
SaaS SEO services focus on improving your SaaS website’s rankings, which translates to attracting more traffic and increasing conversions. A good SaaS SEO agency will target keywords that address your ideal customer’s pain points and showcase how your product solves them.
How to do SEO for SaaS business?
SEO can be handled internally or outsourced to SaaS SEO companies. The process involves analyzing the product, competition and target audience, conducting keyword research, developing a content strategy, creating content, optimizing on-page elements and acquiring quality backlinks.
How important is SEO in a SaaS business?
SEO is super important for SaaS companies because it offers a sustainable and cost-effective way to acquire new customers. Traffic keeps coming in as long as your ranking remains high, unlike paid advertising, where you stop getting clicks once you stop paying. Effective SEO positions your SaaS product as an industry leader, builds brand awareness and attracts qualified leads who are already primed to convert.